Kirsten Murray
Banner-Image-RED.jpg

Radisson RED

Art Direction
Launching a RED brand in a world of beige hotels

Launching a RED brand in a world of beige hotels

Radisson RED is a lifestyle hotel concept by Carlson Rezidor, inspired by art, music, and fashion. Since its launch in 2016, RED has opened hotels in Cape Town, Brussels, Minneapolis, and Campinas – with Glasgow, Portland, and Miami opening 2018 and beyond. I provided art direction, design, and copy for launch campaigns, social media content, and in-hotel materials.

RadissonRED_Brussels_social_hive.jpg
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RED_StreetHeart_Outdoor.jpg
RED-lanyard.jpg
RED-business-screen.jpg
RED_Ad_Magazine.jpg
RED-Flyer.jpg
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RadissonRED_Brussels_interior.jpg
RED_StreetHeart_Outdoor_2.jpg